Pet2b
Pet Groomer Website
Brand Design • Identity Design • Product Design • UX Design • Web Design
Adobe Illustrator • Adobe Photoshop • Figma
A pet grooming companies website to advertise and sell their detangler products, Matt2b.
branding
about
Pet2b is meant to not just be your ordinary pet grooming salon; it's meant to be a destination where innovation meets care. Their signature de-tangler, Matt2b, is crafted to specifically to tackle stubborn mats. This project was collaborative, which was creating during my tenure as a student, where I led the charge in crafting the brand's identity, product design, and web design. My team worked to create the brand name and product. Together, we strived to encapsulate the essence of the brand they envisioned, ensuring every aspect reflected our shared ideology.
identity design
Faceting this brand with its fun and vibrant colors I wanted this company to of course still remain incredibly professional. To accomplish this I sought to keep things simple, yet elegant, and let the colors do most of the talking.
identity
product design
products
For this product, I aimed to maintain a sleek and straightforward approach. Our in-house brand prides itself on its minimalist aesthetic, particularly exuding a professional demeanor. Designed with groomers in mind, this product serves as both a tool and a testament to their expertise, hence my decision to highlight solely the logo while underscoring its use of organic ingredients, seamlessly integrated into the minimalist design. This philosophy extends to the packaging, embodying our commitment to simplicity and efficacy.
website design
wireframing and web design
For this website, I began with wireframing the general website to have a heading image to showcase that they are a pet salon. I wanted to follow this with a description of the company, why this product is a superior product, and a place to buy the product itself. The main purpose of this website is to sell this companies products, and the detangler specifically. I set up this website to also sell other grooming tools to broaden its scope.
